Branded content is increasingly in demand in today’s ever evolving world of online advertising. Brands, striving to reach their customers, need to deliver narrative content to build marketing messages and inspire audiences.
AbelCine has created this themed week to give working production professionals the knowledge and skills to approach and work with brands in coordinating logistics, choosing the right gear for the job, working on set, and giving your project a finished look and feel.
This three-day hands-on workshop focuses on how to create doc-style content for brands across platforms like the web, social media, and print. Over the course of the three days this workshop will feature industry speakers, case studies, and workflow guidelines, plus collaborative exercises in creative treatment / story-boarding, budgeting, and production. You will gain important presentation and […]
Today, more and more companies are building in-house production teams to create ongoing content for their products and services. Generally, this lends itself to creating smaller crews. Additionally, corporate video production companies have changed in terms of structure and their resources. While the equipment has gotten better and less expensive, the crews have gotten smaller. […]
While DaVinci Resolve is a widely accepted tool for color correction or finishing, it has also proven to be an invaluable application for on-set and near set use. With powerful tools for building and applying LUTs, as well as flexible transcoding options, Resolve is an important tool for every cinematographer to understand. This class will […]